Client
Any Wear Style
—
Project
Brand Identity
Digital Design
—
Industry
Fashion and Retail
—
China's fashion industry has grown exponentially in the past few years without acknowledgement in the global market. AnyWearStyle merges the gaps between different trends and cultures by creating a bilingual fashion blog and online store. The site is devoted to the hottest fashion topics, up-coming designer trends and exclusive boutique products. 

Our objective was to create a visual system that was immediately recognizable without overpowering the content. Despite tight deadlines, this project was a success with both the client and users. It was satisfying to create a piece which contributed back to the design world.
—
All designs were created at Shift. All rights reserved to Shift and the client.