Client
Nexxus
—
Project
Packaging Design
—
Industry
Health and Beauty
—
Nexxus is one of oldest and most well known hair care brands in America. Their consumer loyalty carries from wash and care all the way to styling products. Designed by Berard Associates, the new Nexxus packaging for wash and care was launched in 2015. Following the success of the new rebranding, Nexxus wanted to redesign the styling range to differ from the rest of the products. Whilst the wash and care range cued science and expertise, the styling range pushes the existing boundaries for a stronger shelf presence and a bolder look.
—
All designs were created at Bérard Associates. All rights reserved to Bérard Associates and the client.